Drama As Obi Cubana Deletes City Boy Movement Posts From Instagram, Sparks Reactions Online

Nigerian businessman and nightlife entrepreneur Obi Cubana has reportedly removed all posts connected to the City Boy Movement from his Instagram page, triggering fresh reactions and speculation across social media platforms.

Checks carried out on the businessman’s verified Instagram account showed that promotional content and campaign-related materials linked to the pro-Bola Ahmed Tinubu support group were no longer visible as of the time of this report.

The development has generated widespread discussion online, especially among Nigerians who had previously criticized Obi Cubana over his public alignment with the current administration.

The popular socialite, whose real name is Obinna Iyiegbu, was earlier unveiled as the South-East Coordinator of the City Boy Movement, a political advocacy group created to promote President Tinubu’s Renewed Hope Agenda and mobilize grassroots support for his government.

At the time of his unveiling, the move sparked mixed reactions from Nigerians, particularly on social media, where some users questioned why influential celebrities and business figures were openly associating with politicians amid growing economic hardship and rising cost of living in the country.

While some supporters praised Obi Cubana for participating in political engagement and youth mobilization, critics argued that public figures should remain neutral or speak more openly about the economic struggles facing ordinary Nigerians.

Although the businessman has not publicly addressed the removal of the posts, the action has fueled speculation online, with many users offering different interpretations regarding the possible reasons behind the decision.

Some social media users suggested the move may be connected to mounting criticism from members of the public, while others argued that it could simply be part of a routine rebranding or social media cleanup.

The City Boy Movement, which emerged during the build-up to the 2023 general elections, has positioned itself as a youth-driven political and civic platform supporting Tinubu’s administration.

The group has reportedly organized several political outreach programmes, campus engagements, empowerment schemes, food distribution campaigns, and grassroots mobilization activities across different parts of Nigeria.

It has also claimed involvement in humanitarian initiatives targeted at vulnerable communities, including the distribution of relief materials and financial support to residents in some states.

Despite the online controversy, Obi Cubana remains one of the most influential businessmen in Nigeria’s entertainment and hospitality industry, with strong connections across political, entertainment, and business circles.

The latest development has continued to generate debate online, with many Nigerians closely watching whether the businessman will eventually explain the disappearance of the City Boy Movement content from his social media platforms.